When it comes to graphics on police vehicles Cleveland Metropolitan Housing Authority (CMHA) in Cleveland heads to Signs PDQ of Willoughby, OH.
Several years ago CMHA purchased several Dodge Chargers. This inspired the police department to inquire about a new design. Our graphic artist, who specializes in vehicles, composed several designs for the Police Chief. He carefully looked at the designs and chose segments of each one that he liked. Combing and revising these designs was the next step toward design approval.
Preparing The Vinyl
The next step was to contour cut the various colors of premium vinyl followed by adding transfer tape. Then transfer tape is needed to apply the vinyl to the vehicle. Once the vinyl is prepared the next step is to “place” the vinyl on the vehicle to insure that it is in the correct place. Squeegee the vinyl to the vehicle and remove the transfer tape….voila the vehicle is on it’s way to completion.
Why It’s Important To Have a consistent Design On Your Vehicles.
Branding vehicles to match your logo and business message is important. The vehicle should quickly be identified by those drivers and pedestrians passing by. The design of the vehicle is the key to branding.
This idea of your vehicle becoming a moving billboard is the reason for this process. Check out the photos of the completed CMHA vehicle. There are typically very few words involved. While the word “POLICE” is mandatory, more text is needed. The city or community, in this case CMHA, emergency phone number, and vehicle number are all needed. All vehicles will look alike. As the CMHA Police Dept. adds vehicles they will also have the exact same design applied to it. A key to the design of these police vehicles goes hand and hand with the saying, “Less is more!”
CMHA Vehicles Start – Finish