Store visibility and signage are paramount in retail business. Noticeable signs capture the interest of customers, provides information about a product and help the client locate a store. Store signs are useful tools for attracting customers who very often buy on impulse. It is imperative that signage is not too small, so that the message is easy to read and they should give short but necessary information about the store and the merchandise, especially during the holidays.
During the holiday season, purchases tend to increase, retail businesses can increase sales, boost brand image and create customer loyalty with the help of captivating store signs.
Here are trendy store signs for retail businesses;
Window Graphics/Decals
Window graphics captures the interest of customers passing by as well advertise the products and services offered. Window graphics are very effective and are excellent for details. Pictures can be added to enhance visual impact. Similarly, decals attract the attention of customers and are cost-effective. They’re durable, quick and easy to set up. They can be printed on both sides, so that whether potential clients are coming or going, they can see your message.
Window posters
Window posters are affordable and useful for indoor and outdoor purposes. They can be made with paper, boards or plastic. Posters can also be hung on the wall and laminated back and front to ensure it last for longer.
Banners
Banners have a wide reach and can draw in potential customers. They have been in use for a long time and are still relevant today. They could be hung on signboards to increase visibility or any other location where drivers and passers-by can see them. Banners are used to announce specials, sales, and discounts. This form of advertising is inexpensive and versatile. They can be utilized over and over again without further cash outlay. For banners to be most effective the message must be short, simple and clear. The fonts should be easy to read, and the images should be vivid.
Retractable banners
Retractable banners stimulate more interest and project marketing messages in a professional light. They are easy to install, portable, durable and can have colorful graphic designs that are eye-catching. They are used for both indoor and outdoor advertising and are cost-visuals. Retractable banners are perfect for visual impression, and they come in different sizes. When placed in strategic locations they can visually invite potential customers to your store. The banner material can withstand strong sunlight and unfavorable weather such as wind or rain.
Floor graphics
Floor graphics can serve many purposes. A graphic at the doorway can welcome customers, notify them of special promotions, emphasize promotional messages announced via media such as radio and TV, or create awareness about certain products or brands. Floor graphics stimulates impulse purchases and have higher visibility.
Sign Partners has many suggestion for store signs for the retail industry, especially during the holiday season. It’s not too late for your custom store signs so contact us today and we got on it right away. You can call us at 561.270.6919 or via info@sign-partners.com
