How do customers know what type of business you are running? For most companies, the answer would be the building sign. However, what happens when the customers are not necessarily searching for your business by name but rather for the names of those providing services? A case in point is the Buena Park Medical Group and the physicians who provide care at the facility. Window lettering for businesses in Buena Park, CA, provides the information the patient needs.
Case Study: The Buena Park Medical Group Advertises with Storefront Window Lettering
Notice that this client has excellent building signage. Therefore, the window lettering and decals expand on the building sign’s information. In this client’s case, it spells out the names and specialties of the physicians who care for patients at this location. Moreover, it offers the differentiation needed from others doing business at the site.
Our technicians used pre-colored white vinyl for this project because the material offers a long lifespan and protects against fading. Besides that, the white coloration boosts readability as it contrasts beautifully with the tinted windows. Notice how the letters and decals stand out. They make it easy to see the information from the parking area and perfectly add to the message of the building sign.
Take Advantage of Building Windows
When you bought or rented the space, the windows came with it. Why not use them to your advantage? There are several opportunities for turning glass panels into advertising and brand-building tools. While we frequently discuss window wraps with solid or perforated vinyl, there are also the options of window decals and lettering as stand-alone products.
Customer information. What do visitors to your location need to know? Typically, these details include hours of operation, contact information, and a repetition of the street number or address.
Provider information. Windows also work well to identify the names of service providers. In medical offices, it is a critical wayfinding tool for the patient in search of a selected provider. This technique can be used for attorneys, accountants, and similar professions.
Service details. Letters and decals combine to identify the building or office use. Use symbols for medical, legal, and other professions to make your windows stand out. Because these symbols are easy to take in from a car, you assist first-time visitors with wayfinding.
Superior Signs and Graphics Specializes in Window Lettering for Businesses in Buena Park, CA
Our shop routinely works with business community members in and around Orange County. We have designed, produced, and installed decals and letters for medical office buildings, law firms, retail environments, and churches. If you are looking for someone to help you create a cohesive display that guides a customer from the outside to the inside, our graphic artist will gladly do so.
Call us today to discuss the project and request a quote!
