Building signs in La Mirada, CA, and elsewhere in Los Angeles and neighboring Orange counties are not just decorative. Rather, they are functional, brand-defining assets. As a result, customization of their design, fabrication method, and installation setup is critical.
Brand Accuracy and Consistency in Custom Building Signs for Industrial Properties
Your brand communicates a distinct message to customers. Therefore, design, fabrication, and installation must adhere to a narrowly defined brand guide. For example, colors must match exactly. Logo proportions and typography must be identical across multiple locations. Even the way the signs are installed – with backer boards or standoffs – should be the same on neighboring buildings.
Architectural Integration Generates the Appearance of Belonging
We have discussed architectural integration when talking about building signs before. Because each building has unique characteristics, signage customization enables full architectural integration, making the sign appear to belong on the facade. Examples include adequate scaling, so the sign fits the facade’s size, material selections that complement the building’s front, and installation methods that work with the facade structure.
Custom-Made Building Signs Ensure Excellent Performance
What is performance when talking about a building sign?
- Functionality. Your building sign must function at the installation location. It means that its visibility from specific distances and angles has been measured, and that integration—similarly, daytime and nighttime visibility—matters. Based on the environment, we may suggest illumination.
- Durability. The sign’s overall construction must perform well. You expect the materials to meet or exceed their expected lifespans. Our technicians can help improve durability by selecting the ideal material, applying UV-resistant finishes (for full-sun exposure), or choosing corrosion-resistant metals in coastal areas.
- Return on investment. ROI is a serious consideration when spending your advertising dollars. Because building signs strengthen brand perception, assist with wayfinding, and can last for years if not decades, it makes sense to invest in a custom-made product.
Case Study: ISAT Total Support
ISAT is a returning client. Previously, we assisted the company with corporate wall graphics, a van wrap design, and custom building logo signs. When the business moved its corporate headquarters to a new site, the client needed additional building signs in La Mirada. It is interesting to note that the new site consists of two adjacent buildings with separate addresses and entrances. As a result, we designed, fabricated, and installed two large building signs.
Look closely, and you notice that we mounted the signs to aluminum composite backer panels painted in the building color. These panels are necessary because one of the buildings has recessed concrete sections, making any other installation impractical. Because the client wanted both signs to look identical, we mounted both with backer panels. This installation method supports the consistent look the client was looking for.
Additionally, we created two 18-inch-tall dimensional street address numbers to ensure easy visibility for visitors and delivery personnel. We used 1-inch-thick PVC to fabricate the letters and numerals. The finished products look professional, reinforce the company’s brand, and fit seamlessly with the site’s architecture.
If we have piqued your interest in putting up a new building sign at your location, we can help. Call us today to learn more.