Orange Identity is a digital marketing company that was working with Morton Capital Management, a wealth advisor with locations in both Santa Barbara, and Calabasas, California. Amongst many other things, Orange Identity helped the company out with a new logo, and they needed to find a sign company to help update the interior and exterior signage for the Calabasas office. After finding us online and seeing photos of sign projects we had done in the past, they decided that we would be a good fit for the job and reached out to us.
Morton Capital Management had multiple signs indoors that needed to be updated along with a monument sign and a building sign. From the photos, you can see that both the monument sign and building sign were illuminated. For the monument sign made push-thru acrylic letters, and for the building sign, we made reverse-lit channel letters. The client wanted the building sign and the monument sign to have a similar look. The way the letters on the monument sign are edge-lit is similar to the reverse-lighting on the building so the signs look very nice together.
Having a lighted sign is great for advertising, even if you aren’t open all night. You never know who could be driving by that will take notice of your business and come back during business hours to inquire about your services, or visit your website to learn more about the company. Reverse-lighting creates a classy look and if you don’t need specific colors displayed at nighttime, it’s a great option for your outdoor signs.
Is your company going through a logo change? Updating all of your signage can be a difficult task. We are a full-service custom sign company that has experience in all types of signs so we can help you update all of your existing signs.