Project: Truck Wrap
Client: Chester County Food Bank
Location: Exton, PA
As the local expert sign and graphics company in Downingtown, PA and the surrounding communities, we were a logical choice for the Chester County Food Bank’s advertising program. Their mission is to help as many in need as possible. We agreed that graphical wraps would be the best way to reach as many people as possible in view of their budget”.
As you can see in the picture, our using the latest in latex print technology provides a broader color range and brings more vibrancy to the final product. The Traffic Audit Bureau for Media Measurement has demonstrated that a vehicle can generate between 30K-70K daily impressions (views) when traveling its delivery routes. The vibrant graphic used on the sides of each delivery truck makes a very memorable impression in the minds of everyone that see it. The graphic relates very well their mission of transporting food from farm sources to the distribution centers where people of limited means can obtain food for their families. However, people have to know that the food bank exists and how to reach them, for their program to be effective, and the new mobile billboards do that very effectively.
As far as budgets and ROI are concerned, vehicle wraps are the most effective use of advertising dollars. Unlike stationary, by the side of the road traditional billboards, there is only a one time charge for creation and installation, rather than recurring charges. The mobile advertising with vehicles wraps is not limited to one stretch of highway. The information about the Chester County Food Bank follow wherever their trucks travel on their delivery routes.
Vehicle wraps are just one of the many forms of signage and graphics that we handle. We have a staff of experts in every area of sign creation and installation. We use only the finest materials available and utilize the latest equipment in their production. Please call us when you are ready to start your next signage project so that we can help you with the key decision needed to create and install products that will exceed your expectations.