Burgeon Beer has teamed up with All Star Signs to commission two sets of custom font channel letters in San Diego, CA. In the past, we had worked with this client on several signage projects; this time, we helped the company get ready for doing business in Little Italy.
Burgeon at The Arbor Opens with Internally Lit Channel Letters in Place
Located at 1326 Kettner Boulevard, the Burgeon Beer Company is ready to delight guests with craft beers and everything else you might expect from a popular brewery. For this project, our shop designed two sets of channel letters. They feature three-inch returns and push-thru faces for a brand-focused presentation. Installation took place with an intricate rail system consisting of welded square tube.
Why Does Font Accuracy Matter in Sign Making?
Because we had the client’s specs on file from past projects, we could design another brand-focused product. Why do fonts matter? For starters, the client selected a specific font as part of their brand identity. Striving for consistency in its presentation across multiple platforms is essential for brand recognition.
Besides that, consider that typography sets a tone. It influences the consumer’s perception of your message. Moreover, it encapsulates the “feel” you want customers to associate with your brand. When you keep the font consistent across your signage and online presence, it is much easier to engage with the customer via printed sales collateral.
Buy Brand-Accurate Custom Font Channel Letters in San Diego, CA
Our sign shop works hard to design signage that is brand-centric. We replicate your font and custom-match the color palette you have been using. If you have been toying with the idea of rebranding, we will gladly help you with these adjustments, too. Even if you already know precisely what you want, we recommend talking to our graphic artist first.
This expert will offer input regarding sizing, spacing, and installing the style elements of the signage. At that time, you might also discuss whether you want front-lit letters or try something a little different with halo-lit products. By the way, white LEDs are only the starting point. Things can get colorful if you like. Call us today!
