The mobile marketing revolution is on fire! More and more business owners are investing in vehicle graphics and wraps. Some have already had so much success with them that they return to commission graphics products for additional cars, trucks, or vans. An excellent example is the Mark Nilo & Sons landscape design firm.
A Loyal Client Returns to All Star Signs for New RAM Truck Graphics in Escondido, CA
We had worked with the client in the past. At that time, our technicians treated a vehicle for the firm. When the business invested in a new truck, there was no hesitation in having our sign shop treat this one, too. In fact, we started the project even before the truck bed arrived.
Look closely, and you will notice the vehicle’s navy blue base color and the brand-focused lettering and ornamentation our technicians used. Doing so was instrumental in creating a visual contrast that would make the company’s corporate persona stand out. Most importantly, the consumer has an easy time connecting with the firm and remembering its brand through the tagline.
Choose an Effective Vehicle Graphics Product
What makes vehicle graphics effective? Because each business is different, customization is of the essence. That said, there are some commonalities.
- Company name. Our business clients agree that their names must have top billing in a brand-centric vehicle graphics product. For Mark Nilo & Sons, this meant placing the name and logo on the hood as well as on the sides of the truck. You might also consider the roof if there is a good chance that prospective customers look out of second-story windows to see your fleet.
- Logo. The logo is the connection between your product or service and your corporate persona. It helps customers with building brand awareness and name recognition. Therefore, it is essential to feature it prominently on the car, truck, or van.
- Menu of services. Some clients have had excellent results with the development of a menu of services or products. It shows what sets you apart from the competition. Although not necessary, many clients believe it to be an asset.
- Images. Choose niche-specific graphics that underscore your field. In the alternative, select photos you use online.
Talk to a Specialist about Your Next Vehicle Graphics Project
Do you need RAM truck graphics in Escondido CA? Perhaps you are in the market for a van wrap that outlines your service business. No matter what type of company you run, we can help you with all mobile marketing needs. Contact us today!
