MAPLE RIDGE, BC — Attracting Customers with Effective Outdoor Signs

Today’s world has lots of ways to communicate and often it’s hard to decide how best to spend your marketing dollars. There are so many factors to consider, not the least of which is your marketing budget.

Attracting customers, retaining them, and providing what they want in a cost-effective way is a full-time job. Fear not, at Pure Image Signs & Graphics, we’ve got your marketing and branding needs covered. We know how to make your signage work for you in both inside and outside your place of business.

Outdoor Sign Basics to Consider

Signage is a fundamental component of how you communicate what your business is and what it does. Visually pleasing, intelligent, informative signage makes a statement that says you and your business have those qualities, too. That said, it is important to think about certain things when having your outdoor signage designed:

Signs must be high enough to be seen beyond obstructions like large, parked vehicles,
Signs should be visible from a distance,
Drivers should be able to read, process, and react to the information quickly,
Signage should translate well to photos and for use online.

Investing in Custom Signage

Good business signage makes a business standout by differentiating it from surrounding businesses. At Pure Image Signs & Graphics, we know how to design beautiful signage that is also effective.

We also understand that signage, whether over your door, on your vehicles, in your store, in printed media, or on the web, needs to be designed to consider each of these communication mediums. Why? Because they have different viewing capabilities, audiences, and design requirements.

Business logos and overall branding must be consistent across all the various communication mediums offered to today’s consumers. Our graphic designers know this and know how to design across mediums.

Another thing we know at Pure Image Signs and Graphics is that the adage “less is more” is true. We will help you to keep your message simple.

On your physical signage, while respecting your existing branding and specifications, we will use our expertise to demonstrate the benefits of avoiding clutter and making the most of contrasting, eye-catching details and colours. On your website, you can explain your business in greater detail, but the signage over your door needs to attract potential customers in a glance.

We serve the Vancouver area, specifically Maple Ridge, Pitt Meadows, Langley, Port Coquitlam, Port Moody, Coquitlam, Burnaby, and Surrey. If you’re nearby, contact us today for all your signage needs by calling us at (604) 409-8040 or emailing info@pureimagesigns.com