It was great to hear from one of the fastest-growing restaurant chains in the country, Chipotle Mexican Grill, a few months back. They were opening a new restaurant in North Berkeley and wanted us to install the fascia sign above the entrance. They like our signs but already had one made, so they just needed a local, approved contractor to install it. Our professional installers have all the necessary electrical credentials, so we were good to go!
Chipotle uses dark reds and browns as background colors for their branding. This reflects the hot, spicy food they like to serve and its country of origin. The Mexican chili motif beside the white acrylic front-lit channel letters further emphasizes heat. When the panel sign is lit up, it looks stunning.
Founded in 1993, Chipotle’s original 16 Colorado restaurants have since grown to over 2,000 outlets today. Its booming popularity is not just down to its tasty tacos and burritos, but its sourcing of nutritious, natural ingredients. Chipotle’s Mexican Grill also offers a choice of delicious salads and burrito bowls.
We used a bucket truck to give our sign installers a safe, effective working platform. The bucket can be incrementally raised and lowered so that our installers can drill holes and reach wiring without having to stretch. Illumination is provided by the rows of low voltage LEDs fitted inside the acrylic letters. These LEDS are wired up to the restaurant’s power supply via holes in the front wall. We are always careful to seal off all exterior connections according to local statutory code.
At City Signs, we’re always available to take on installation-only sign jobs. There’s a real cost benefit to some big customers (such as Chipotle) to manufacture all their signs in-house. A large volume of signs can be produced more simply and at a lower unit cost. As and when needed, a business sign can be couriered to the required location and installed by a local subcontractor. The customer has the flexibility to hire from a number of approved subcontractors and choose the best quote.
If you need a sign installed, call us and see if we can’t deliver the fastest turnaround and the best expertise at the most attractive price. We install all kinds of signs over most of California. For a quick, free quote, why not fill in our easy online contact form and we’ll get back to you within 24 hours.