Brand Recognition, Style, and Function – 3 Reason for Window Graphics in Businesses
No matter how experienced you are in advertising and promotion, you may be missing out on one of the most valuable pieces of promotional real estate at your disposal – your company’s windows.
Window graphics should be a part of every company’s commercial signs. The bolder, the better. Well-designed window graphics can draw in customers in droves, even those who did not know that they needed what you are selling! With the right kind of promotion, a window graphic can make the difference between a bustling business and dead space.
Window graphics show people who you are, what your business has to offer, and why it is worthwhile to step inside and find out more. It is one of the easiest ways to create brand recognition, and ensure that your space is not another nondescript office that is easy to pass by.
If you have a hard time committing to one style over another, or you want to promote a rotating menu of deals and specials, window graphics are the perfect choice. Vinyl lettering and images are inexpensive and easy to install, remove, and change. You can use this kind of signage to meet your advertising needs at any given time without being stuck with something you cannot change.
Your company deserves the best. At Life Signs, we strive to deliver the utmost in customer service and artistry, every time. Our skilled designers are experts in imagining, developing, and installing window graphics and other signage. We work from the inspiration stage all the way to the finished product, with your business goals and vision guiding the process. We aim to work as a team with every client, providing the services you need to boost your business.
If your company has already been focusing on advertising, you may think you have all of the methods and materials you need. However, incorporating window graphics into a pre-existing advertising plan can only help your company grow! By reiterating your advertising messages on the windows of your storefront, you remind people of all the great things you’ve shared via other media. You’ll also grab the attention of those who may have missed your other efforts.
Part of the reason window graphics work so well is that they are such a simple concept. There is nothing that can fail or break. Once the design is created and applied, it will last for a long time. It can stay where you want it until you decide to change things up. By keeping your advertising simple, you reduce the effort it takes to share your message.
Aside from all of the great business advantages of installing window graphics, there are functional benefits of doing so, as well. You are not likely to need to pay for a permit or installation allowances for vinyl lettering and images installed on your own windows. This can save you money, so you’ll have more to spend on your advertising or other areas.
Well-designed window graphics can also work as a way to add privacy and shade to your interior space. And they can liven up less attractive areas, such as windows that face alleyways.
For all of these reasons, window graphics should be a large part of your business promotion plan. We are happy to work with you to make these plans a reality!
Talk to us today about your ideas and goals. We will gladly translate your vision into a real life signage success.