Retailers lose thousands of dollars every year because people hurry out of stores when their children become bored and start acting out. Depending on the demographic of their customers, savvy retailers would be wise to consider areas where children can play and occupy themselves while their parent or carer is shopping.
More and more businesses are providing facilities for young children so that mothers can return to work. Even in waiting rooms for dentists and hospitals, there is normally something for children to do. Catering for children can pay off for retailers because it makes the experience of the children’s parents so much better.
It doesn’t take much to entertain a child in a typical retail environment. Some brightly colored floor graphics can add enough interest to turn an interminable shopping trip into something playful and fun. Graphics of animals, dinosaurs, or faeries are just a few examples of things that can add a spark of life for children. Some friendly images that are intended for children are enough to show that your business may not be specifically for children, they do matter.
Clothing boutiques, specialist stores, and shoe stores, are all locations where we have recently seen dedicated play zones. Children can remain in sight of parents or a guard, but are occupied sufficiently for adults to continue browsing or try on items with peace of mind. Relaxed customers are more likely to make purchases, and they will appreciate the care a business puts into their shopping experience.
Creating a children’s zone in a retail environment does not have to break the bank. Many businesses have marked out child-friendly areas by using simple, colorful floor graphics. They are not only functional, but they help to make these stores feel friendly, warm, and inclusive, which customers enjoy whether they have children or not.
If you own a business cater specifically to children, then floor graphics are a great investment. 
They can liven up any area and they are particularly good for small children since the ground is nearer to their eye-level. At Solv Signs and Graphics, are floor graphics are made from durable, acrylic vinyl. They will withstand the increase in happy customers in your store and continue to look good for a long time to come. When you are ready to update your floor graphics, removal is quick and easy.
To discuss your ideas with us to hear how we think we can add dynamism to your store with attractive, high-quality floor graphics, give us a call on 435 659 7857 or email us at any time on info@solvsigns.com. Our trained designers are happy to work with you and your branding to put your floor space to the best use possible.
Written by: Solv Signs and Graphics
