Recently, All About Water of Chandler, AZ rebranded with an updated logo. With their business growing, they purchased some new trucks for their service and installation fleet. The new trucks are nice big box trucks with a great opportunity for eye catching graphics. They chose Blue Chip Signworks of Ahwatukee, Phoenix, AZ to design, manufacture, and install the truck wraps.
Truck Graphics
All About Water wanted to co-brand their trucks with their systems vendor partner, Ecowater Systems. As the distributor for Ecowater Systems in Phoenix, it was important to prominently display both logos. The logos were arranged to be about the same overall size and one above the other or side by side on the back doors. The eye catching image was selected from the corporate branding guide. It shows a happy, healthy young girl with a clean, pure glass of water. It really conveys the sense of the product, clean purified healthy water. The trucks’ graphics were also designed to portray a simple, clean image consistent with the brand values.
Box Truck Wrap Chandler
The back of the truck was designed to complement the sides while providing some additional information about the product lines. As with any sign project, it’s important to understand the rules and we have the required contractors number in place. Both logos are prominently featured on the rear of the trucks.
The wrap materials were selected to be long-lasting, even in the brutal Arizona sunshine. Blue Chip Signworks and All About Water selected the 3M digital print films. This print media is notable for guaranteed performance even in Arizona. Since the trucks are new, and have a long expected useful life, we went with the top of the line films. Using a fleet graphics concept, should All about water need to add additional trucks, we have all the graphics and measurements to preserve brand uniformity across the fleet.
Blue Chip Signworks is a full line supplier of signs and imaging, based in Ahwatukee, Phoenix, AZ. Effective marketing through Vehicle wraps is one of our specialties.